Super-Premium Wines Making a Comeback

Dear Client: With sales growth of 5.1% and volume growth of 4.7%, we'd say that wine had a strong November. In all, pricing was up 2 cents a bottle in the 4-weeks to December 11, according to Nielsen scan data. The growth came from domestic wines and super-premiums ($20 and above). Imports as a whole were lagging, particularly wines from Australia and France, but Argentina and New Zealand continued to post impressive numbers. Here's a rundown: -Domestics gained 1 share