Spirits See Improvement in February

Dear Client:Dollar sales of spirits jumped 4.2% in the four weeks to March 7 and case sales grew 3.3%, according to food, drug and liquor store scan data from Nielsen. This is a big improvement from February, where dollar sales grew only 1.8% and volumes climbed 0.9%.VALUE SPIRITS LEAD IN GROWTH. Value priced spirits took a large leap in dollar sales, up 6%, in February, while volumes grew 4.6%. Mid-priced spirits grew 4.6% in sales and 2.8% in volume. The