Spirits Rock in November

Dear Client: You know what they say. You win some and you lose some, and we certainly won last month. Spirits growth in control states (which covers about 24% of the US spirits volume) picked up in November after experiencing a soft October. Volumes grew 4.1% in the month, according to NABCA data, while rolling 12-month volumes rose 2.1%. Irish whiskey was again the fastest growing category, up 24.2%. Dollar sales grew 5%, with price/mix growth of 0.9%. Rolling 12-month