Serralles Sets its Sights on Aged Rum Growth

You may recall, Puerto Rico's Destileria Serralles was pretty unhappy about Diageo's decision to build a Captain Morgan distillery in the USVI in 2010 because, at the time, Serralles was contract producing the base rum for the megabrand. But in the years since the split, Serralles has moved on from the conflict and shifted its focus toward its own brands and future. "When that all went down, suddenly we looked and said, 'What is something that persists," Roberto Serralles, vp