Rose Reaches $314 Million, Still Highly Seasonal

Your editors have dug into rose wine trends before, so it shouldn't surprise you that its sales have continued to climb into the peak OND period. Rose table wines are up 62% in the year through October 7 reaching $314 million, in all Nielsen-measured channels. And in the last half of the year, sales were up nearly 70% as dollar sales surpassed zinfandel, riesling, white zinfandel, malbec and syrah/shiraz categories.But as the category gains popularity we wondered whether or not