Recap of Spirits in August

Growth of tequila outpaced other spirits categories in the four weeks to August 10, according to IRI food and drug scan data. Overall, spirits sales grew 3.3% in the four weeks and volume climbed 2.8%. In the 52 weeks, sales were up 3.2% and volume gained 1.4%.Both dollar sales and volume grew 5.5% for tequila, while vodka dollar sales rose 4.5% and volume grew 4.4%. Whiskey gained 4.3% in value and 2.5% in volume. Gin performed better than rum, with