Pernod Ricard USA and the Sazerac Company of New Orleans announced that Pernod Ricard's Rich & Rare and Royal Canadian Whisky brands will be sold to Sazerac, starting today.Alain Barbet, President and CEO, Pernod Ricard USA, said, "We are sharply focused on the development of our premium brands. The decision to divest these two brands follows a strategic review of our portfolio."
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