Pernod Provides Progress Report on “Ambitious Transformation”

On the heels of Diageo North America's progress report last week, competitor Pernod Ricard North America, delivered its own update on an analyst call this morning, in which chief Paul Duffy laid out the company's plans to sustainably grow the core brands, and "enable the emergence of future growth stars."The US has a long term growth rate of about 4% for spirits, and Pernod's goal is to at least grow in line with that. The key consumer trends driving spirits