Pernod Buys Rabbit Hole Whiskey

Dear Client:Pernod Ricard has acquired a majority share of Kentucky-based Rabbit Hole Whiskey through its strategic New Brand Ventures. No financial details were disclosed.Rabbit hole was established in 2012 by Kaveh Zamanian. The company is recognized by its distillery in Louisville. The portfolio includes Kentucky Straight Bourbon Whiskey, Kentucky Straight Rye Whiskey, Straight Bourbon Whiskey Finished in PX Sherry Casks and London Dry Gin Kentucky Rye Barrel Finish. As part of the agreement, Kaveh is keeping the majority of his