Part II with John Jordan

Dear Client: Earlier this week we brought you Part 1 of our interview with Jordan Winery ceo John Jordan. His strategy of embracing social media, growing accounts and increasing Jordan's sales force before the recession helped the company fight off any negative effects. In fact, they managed to grow revenues during the recession and take price increases. "The idea was that when the recession hits and each account is down -20% to -30%, the increased number of accounts will more