On-Premise Price Increases Don’t Deter Consumers

Regardless of whether the economy is trending up or down, drinks at the bar are getting more expensive, per a clickbait article that went mainstream this week. Prices for spirits on-premise have gone up 51% since 2003, and wine on-premise increased 44% for the same period, according to the US Labor Department. Meanwhile, pricing for spirits and wine off-premise was only up around 10% during the same period.In addition to that hair raising fact, a report out earlier this year