Ole Smoky Makes Foray into Tequila Category with Tanteo Spirits

Dear Client:This morning Tennessee-based Ole Smoky Distillery announced it has closed a merger agreement with ultra-premium tequila company Tanteo Spirits. No financial details were disclosed. Tanteo Spirits was founded in 2007. The company was inspired by the spicy margarita to create spicy infused tequilas including spicy Jalapeño, extra-spicy Habanero, smoky Chipotle, and seasonal Navidad. The portfolio also includes a Blanco offering and Espero brand. In 2022, Tanteo sold more than 70,000 cases. "Tanteo was created to perfect the spicy margarita through its