Non-Alc to Grow Double Digits as Moderation Goes Beyond Dry January

Dear Client: The global no/low alcohol market grew 5% by volume globally in 2023, with a value of more than $13 billion, according to recent data from IWSR. And the no/low category is forecast to grow at a volume CAGR of 6% between 2023 and 2027, led by non-alc.  "As no- and low-alcohol becomes a more established part of the beverage alcohol landscape, growth is slowing after a peak in 2020 to 2021 - but the category is poised for