NielsenIQ: Total Bev Alc Sales up Double Digits as 2022 Wraps Up

Dear Client:   The (nearly) year-end data is already starting to trickle in. Indeed, NielsenIQ hosted a year-in-review presentation this week, reporting strong total bev alc sales in 2022. Despite less-than-ideal economic conditions and other external factors, total bev alc sales are up double digits as we near the year's end.  Jon Berg, NielsenIQ vp of thought leadership, and Drew Hummel, CGA client solutions director, reported that combined on- and off-premise bev alc sales tracked by NielsenIQ have amassed $198