New Santo Spirits Chief has Big Plans for the Celeb-Backed Company

Dear Client:   Santo Spirits was created in 2017 by music artist Sammy Hagar and celebrity chef Guy Fieri.  The company recently brought on former Campari exec Dan Butkus to lead the company as president and ceo. Dan joined the team in October and has really hit the ground running, launching an aggressive business acceleration plan.   There's certainly no shortage of celebrity-backed agave spirit brands in the market, but Dan tells WSD Santo has a high level of credibility from