New Brand Signals Rise of Second Generation at Peju

Dear Client: During its 30 years of operation, the Peju brand has meticulously built a reputation of luxury and quality, primarily on the back of its cabernet sauvignon. The brand has enjoyed continued success growing more than 25% in 2012. In 2013 they expect to produce between 35,000 and 40,000 cases. But changes are afoot at the winery as Lisa and Ariana Peju, the daughters of Peju co-founders Tony and Herta, have begun to shoulder more responsibility in the company.