New Amsterdam Vodka Continues to Climb the Charts

Dear Client: E & J Gallo's New Amsterdam Vodka is unstoppable right now. The brand is nearing the two-year mark and it continues to grow triple-digit rates in all Nielsen measured channels based on the latest 26 weeks ending June 25. In fact, among all spirits brands in Nielsen measured off-premise channels, New Amsterdam Vodka has the largest absolute increase in sales. It is currently a Top Ten brand based on volumes and before too long it will likely be