IRI: Wine Growth Outpaces Spirits and Beer in H1

For all the talk this year about spirits and beer outshining wine, the mid-year IRI data for all channels paints an entirely different picture. The data shows that wine sales grew 6%, outpacing both spirits (5.8%) and beer (3.7%) for the first half of the year. The growth can't even be attributed to easy comparables as the table wine category grew 4.2% in 2014.In fact, the IRI data shows that several of the top contributors to total beverage alcohol growth