Hotels Outshine Overall On-premise Performance

Dear Client:You may recall, on-premise research firm Technomic has championed the health of the alcoholic beverage category in hotels and lodgings in the years following the recession. In a new report from the company, Technomic says the channel's food and beverage sales are projected to grow 4.4% in 2014. Although the rest of the on-premise is dragging a bit this year, 50% of hotel and lodging operators say their alcohol beverage programs have grown in 2013. In comparison, 41% of