Discus Optimistic about 2008

Industry insiders have warned for months now that the rate of spirits growth is on the decline. Amidst an economic slowdown and rumors of a recession, consumers are more likely to stay home. But the question remains: will a recession encourage consumers to drink (much) less and trade down from the high end brands they have enjoyed so much in recent years? Discus says no. In the trade group’s annual review and forecast, Discus president and CEO Peter Cressy opened