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Diageo Gunning for A-B?

The wires are usually pretty dry during Memorial Day weekend, but this year things really heated up as news that InBev is preparing a bid for Anheuser-Busch surfaced last Friday. The Financial Times Alphaville column is now saying that InBev has identified two rivals in a bid for A-B: Diageo and Heineken.“In developing what is known as Project Aluminum, the InBev team have identified two possible interlopers - namely Diageo, which carries the codename Duck, and Heineken, known as Helium...”

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