Diageo Acquires Ritual Zero Proof + More M&A Deals

Dear Client:   M&A activity may have slowed down in the first half of this year [see WSD 07-15-2024], but this week has been particularly busy. Read on.  DIAGEO ACQUIRES RITUAL ZERO PROOF Diageo North America today announced the acquisition of non-alc spirits brand Ritual Zero Proof. No financial details were disclosed.  "Ritual Zero Proof is the number one brand in the fastest growing adult beverage category, and meets growing consumer demand for a flavorful and sophisticated, yet accessible spirits