Chopin’s Quest to Prove There’s More to Vodka than Smoothness

The deceleration of flavored vodka growth and whiskey's continual climb has forced some of the leading vodka brands into the red this year. In spite of this, the overall vodka category continues to grow -- sales were up 4.3% in all Nielsen-measured channels for the 4 weeks to August 16 -- driven by brands that have carved out a niche within the category. Chopin Vodka is among the list of small, super premium players that has managed to keep growing