Chains Selling More Wine than Independents for First Time Ever

Dear Client:Earlier this week WSD published the first part of a fireside chat with Nielsen's senior vp of beverage alcohol Danny Brager that focused on pricing trends and misconceptions. We'll continue that coverage today as Danny shares his insights on channel blurring and demographic trends to watch out for. NON-TRADITIONAL RETAILERS BRING AVERAGE UP: More consumers have access to wine than ever before. According to Nielsen, there are 22,000 more stores today selling wine than five years ago, which represents