Canned Wine has “Similar Opportunity” to Craft Beer

The canned wine category has really taken off in recent years. In 2018 canned wine sales were up a whopping 69% and volumes were up 47% in all Nielsen-measured channels. Though it is still growing off of a relatively small base. A panel at the annual Wine & Spirits Daily Summit in San Diego last week explored the canned wine craze and the challenges and opportunities the category presents. THE OPPORTUNITY. Cans give wine the opportunity to enter new markets,