California lawmakers are considering a bill (SB1426) that would ease restrictions on the state's tied house laws, which some industry members argue would inadvertently legalize pay-to-play activities.A CELEBRITY EXEMPTION. In California, current law prohibits anyone that owns interest in a restaurant or entertainment venue from signing on as the spokesperson for an alcohol brand. This is particularly relevant to celebrities who aren't accustomed to being told "no" very often.So a new law--supported by Anheuser-Busch, Diageo, Distilled Spirits Council (the artist
You need a subscription to access this article.Login now or subscribe to get daily industry insights!
Log In
Forgot Password
Don’t have an account yet?
SUBSCRIBE