B-F’s Don Berg Talks Pricing, Consolidation and Three-Tier

Dear Client: Brown-Forman cfo Don Berg said the company has a "strong interest in remaining independent" at the Deutsche Bank Global Consumer & Food Retail Conference in Paris today. That's because being a family-owned company gives a "long-term view," along with other competitive advantages. He also touched on hot topics in the spirits industry that include taking beer occasions, unusually high promotional levels, the three-tier system and consolidation among suppliers. TAKING BEER OCCASIONS. In the recession B-F have "moved more