B-F Joins Irish Whiskey Game

Brown-Forman is getting in on the Irish Whiskey craze. The company has acquired Slane Castle Irish Whiskey Ltd and intends to invest $50 million to build a new distillery in County Meath, Ireland. The Slane Irish Whiskey Distillery is scheduled to open in late 2016 and new whiskeys will hit the market spring 2017. "Irish whiskey has been one of the fastest growing segments in the global whiskey category over the last few years," said Lawson Whiting, B-F's evp, chief