Pernod Ricard said today it has renamed its newly acquired Vin & Sprit Absolut Spirits “The Absolut Company.†As previously announced, it will be headed by the current president of V&S Absolut, Ketil Eriksen, who is slated to become ceo. He will be based in the new company’s global head office in Stockholm. Matthias Aeppli will continue as the vp of global marketing at Absolut, while Kicki Alm will become vp of human resources. Krister Asplund will serve as vp
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