A Peek into Deutsch’s Acquisition Process

Dear Client:Deutsch Family Wine & Spirits is largely a wine company but recently began expanding its spirits portfolio. Most recently, the company purchased Masterson's and Bib & Tucker whiskey brands from 3 Badge Beverage. But how do they choose the right fit for their portfolio?Deutsch chief strategy and growth officer Renato Reyes shared the company's views on the overall spirits M&A landscape as well as what they look for in a brand during a panel at the American Craft Spirits