90+ Cellars Aims to Dominate

Dear Client: You may recall in 2008 the economy was tanking and simultaneously we were going through a global wine glut. While most people in the wine business look back at that period and give a little shudder, Kevin Mehra, founder of 90+ Cellars, saw an opportunity and began a business that would not only survive, but grow during the recession. 90+ Cellars is a negociant brand that essentially buys excess wine from wineries with highly rated brands (at 30%-40%