Wine & Spirits Still Trailing Beer on Real Pricing

August 12, 2013Dear Client: We and others have been reporting for several years that beer pricing has increased at a greater rate than wine and spirits pricing, which has no doubt contributed to wine and spirits' increase in share of alcohol. We've been heartened lately to see in scanner data this year that price/mix of wine and spirits have been increasing at a rate of about 3% this year through July, a similar number to beer. However, Danny Brager, svp