Will SAM Steer Away From Seasonals?

Dear Client:Seasonals are a tough code to crack, just ask Boston Beer.The company reported depletion declines of 14% in yesterday's Q1 earnings call and Boston Beer CEO Martin Roper attributed "most of" that to the "underperformance" of Sam Adams' spring seasonals: Hopscape and Fresh as Helles.WILL THEY RELY LESS ON SEASONALS? These seasonal woes prompted one caller to ask Boston Beer founder Jim Koch if there was "an idea to rely less on seasonals in the future?""The answer is no,"