Beer Business Daily – beer industry news and numbers

Vicky Hits 2 Million Boxes

July 19, 2011Vicky Hits 2 Million Boxes Dear Client:Emilio Fullaondo, Grupo Modelo chief financial officer, said on a conference call last week that Victoria passed 2 million cases in its first year on the market in the US, driving Modelo's US volumes up 4% in the quarter ending July 3. He indicated that Victoria broke into the top 20 imported beers after being introduced in Chicago in June 2010. "We are very optimistic about the potential for Victoria in the

You need a subscription to access this article.Login now or subscribe to get daily industry insights!

Channels