The Latest in Bud Light’s New Agency Conquest

Dear Client: After A-B’s announcement last month that it would put Bud Light’s lead creative agency, Wieden + Kennedy, up for review, the brand has since whittled contenders to three —  Anomaly, Johannes Leonardo and The Martin Agency, "according to multiple people close to the situation,” per AdAge. The final decision will come this fall, and with it, more on new campaign work for the brand.   W+K, which hatched the iconic “Dilly Dilly” campaign, abstained from the runnings after about