The Changing Import Dynamic
Dear Client: February has followed January's robust Beer Purchaser's Index with an even better showing: The NBWA-tracked measure of 60.7 far outpaced the 2018 measure of 49. Recall this index is a measure of distributor purchases. Readings higher than 50 represent category expansion, and below that benchmark, represent contraction. IMPORTS STILL EXPANDING, BUT NOT AS … Continue reading "The Changing Import Dynamic"
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