Diana Eberlein is Chief External Affairs Officer at Vertosa and Chair of the Coalition for Adult Beverage Alternatives (CABA), where she advocates for responsible cannabis beverage regulation. With over 15 years of marketing experience and a deep understanding of infused beverages, Diana has become a prominent industry voice, speaking at SXSW, Adweek NY, BevNET, and Benzinga, which named her one of the Top 20 Most Influential Women in Cannabis in 2024. Her career began in entertainment marketing after graduating from Loyola Marymount University, later shifting to cannabis after moving to Seattle in 2015. Passionate about education and advocacy, Diana also serves on the Forbes Agency Council. In her downtime, she enjoys cigars, sports, high heels, and being cat mom to Gherkin and Darby.
