Report: You Don’t Need a Big Ad Budget to Resonate with Millennials

Dear Client:A report detailing the "2017 top 100 Millennial Brands" is making the rounds on the internet. The list, released by St. Louis-based ad agency Moosylvania, ranks Millennial's favorite brands based on 15,000 consumer responses over a five-year stretch (2013-2017).Moosylvania asked the millennial consumers (ages 17-37) "to name their three favorite brands, then the agency evaluated case studies to determine how the companies earned their place," per Ad Age. "Though another new study by Wilton, Conn.-based Cadent Consulting Group found