Not Yet Out of the Weeds: A-B Depletions Down Almost 14% in Q1
Dear Client: Anheuser-Busch has spoken about improvements for total portfolio share trends “each month since November ’23,” as we wrote last week. But in the just-reported Q1 results, it was another quarter of tough tallies for ABI’s U.S. business. Depletions were down 13.7% in the quarter, “primarily due to the volume decline of Bud Light.” … Continue reading “Not Yet Out of the Weeds: A-B Depletions Down Almost 14% in Q1”