BEERNET

A-B activates their U.S. roots in a big way.

Forget Harry. The readers are the best writers, and a couple have sounded off on how to take the beer industry back from wine and liquor.

Better late than never. Plus, SABMiller makes a purchase, and a commentary on state associations.

It’s getting ugly, and here is what it means.

Coors will brew the brand in Canada. Plus, beer briefs.

Shipments up, STRs down. Boston Beer Co. is poised to not only grow sales, but to make a big move with their stack of cash.

That’s what Ad Age says. But let’s look at the facts.

The FMB category continues to fragment this year. Here are the winners and losers.

That’s what Warren thinks. Plus, how Americans spend their time, and volume/pricing update.

1921 – 2005 Three-Tier Advocate Will Be Missed

Sure, shipments were south of 4% for Q1. But STRs were in-line with the industry, and there are some bright spots, despite Molson Coors merger.

It’s not a question, but a statement by Anheuser-Busch CFO Randy Baker. Despite the tough quarter, Randy is always smooth as silk, with analysts’ tough questions gliding off his back like water off a Midwestern duck. Yes, it’s bad, but they still have fifty share, he seems to say. Not many CFOs have a grasp of the actual industry mechanics as Baker. Plus, a new liquidity idea for distributors, without selling the business.

Miller’s Norman Adami delivers a vision of a changed industry, where old rules don’t apply and burn-and-churn discounts don’t work as well as they used to. Here are the highlights of his barn burning speach.

Heineken USA names a old hand but a young man as their new leader in the US.

A series of unfortunate events bit InBev where it hurts: in the U.S.