Off-Premise Retailer Strategies in 2022

Dear Client: It is the first issue of the year, and so let's get into what strategies the major retailers are looking at as they have made and make their cold box and display plans for 2022 and 2023.  For answers, we look to Bump Williams at BWC, retail specialist. He groups the big retailer strategies into five buckets, (and here I summarize): FIRST MOVERS.  These retailers are on fire to drive space and resources to new and hot categories,