April 14, 2014Dear Client: For those distributors eyeing Coke's re-franchising, former Coke attorney and Bottler Association Head Tom Haynes offered some insight into the future of the Coke system via Beverage Digest. Bottlers slated for new territory should be "open to a single agreement" for it, though more current bottlers will want to sell their territory than buy new ones. He also suggested some should sell plants to Coke and "be done with it." And "'dozens' of bottlers may remain
You need a subscription to access this article.Login now or subscribe to get daily industry insights!
Log In
Forgot Password
Don’t have an account yet?
SUBSCRIBE