Montejo Meetings Fire up A-B Distribs

Dear Client:We reported recently that some A-B distributors were not very keen on A-B scheduling their Montejo rollout meeting on the Friday before Labor Day, taking them out of the market. But the early read back from several of those distributors is that the meeting was worth it.One Texas distrib, who normally is not overly excited about brewery plans, said this was different. "I for one was not too excited about going. What else can we learn about Montejo? And