Beer Business Daily – beer industry news and numbers

Monster Awarded $293 Million in False Claims Trial Against Bang

Dear Client: The verdict is in: A California jury awarded Monster Energy nearly $293 million on all claims in the month-long false advertising trial against Bang Energy parent company Vital Pharmaceuticals (VPX) related to the performance energy drink’s differentiating ingredient “super creatine.” The jury’s award includes: Nearly $272 million in damages on false advertising claims$18 million in damages related to stolen shelf space claims$3 million in damages related to stolen trade secrets Recall, Monster asked jurors to award it $272

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