Molson Coors Strikes Partnership with The Rock’s New Energy Drink, ZOA

Dear Client:  Well it looks like Molson Coors is picking up right where it left off in 2020, as far as new partnerships go.  Yep, after announcing a barrage of deals in the back half of 2020, it took less than two weeks to announce its first one of the New Year. The latest? Yet another non-alc partnership, but with a little skin in the game. The brewer just announced that it will serve as “the retail distributor and have