MillerCoors Consolidating Miller Lite Creative Under DDB Chicago

Dear Client:MillerCoors is consolidating its creative business for Miller Lite here in the states, per memo obtained by BBD."Starting this week, we are consolidating the Miller Lite creative responsibilities at DDB Chicago," MillerCoors CMO Dave Kroll said in the memo to distributor partners yesterday. The brewer expects a "seamless" transition as it intends to keep the business within the Omnicom family.Dave said they are currently shifting "some of the best creative talent" from previous ad agencies, 180LA and Juniper Park,