Beer Business Daily – beer industry news and numbers

Mike’s Flexing Their Muscle

Dear Client: After seven straight years of incredible growth -- each year growing faster than the other, and capping off with a down-right ridiculous 74% growth rate in 2019 -- Mike’s feels it’s about time they receive a share of mind from distributors/retailers that reflects their growth trajectory.  Mike's execs repeatedly emphasized at their distrib meeting last week how their whole portfolio is growing, not just White Claw, yet they’re still losing space/displays on some of these growing brands.  "IT'S

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