Mike’s Already Doubling its 2017 Growth Trend

Dear Client:We know, we know, we're only a month into the new year, but these January trends from Mike's Hard Lemonade are definitely noteworthy.DEPLETIONS UP 28%. Mike's wrapped the first month of 2018 with national total company depletions up 28%, president Phil Rosse tells BBD. That's nearly double their 2017 growth trend, up 15%. Oh, and they increased their FMB market share by 3.4 total share points in the month versus January 2017.What was clicking? Their whole damn squad. Mike's