Market Insights with Shireman and Williams

Dear Client: BBD hosted a wide-ranging conversation last week with veteran industry analysts JB Shireman of Arlington Capital Advisors, along with Bump Williams and David Williams of Bump Williams Consulting. We all had much to say, but here is a synopsis of the high points.  SPIRITS-BASED RTDs ALREADY PEAKING. Regarding the industry's new darling, spirits RTDs are already showing signs of fatigue, unless you're Gallo. "High noon is the biggest player and they continue to widen the gap between themselves