Latest Nielsen: Beer’s Good Streak Stalls

Dear Client:Remember that nice little streak beer was putting together in Nielsen data? Yeah, well that streak has come to an end. The latest Nielsen numbers to December 10 shows overall beer volumes are now flat - the lowest they've been in almost two months - bringing the YTD trend down a notch to 0.6%.Pretty much all of the segments lost some steam in the latest data.Imports and super premiums had been growing double digits during the course of this